Interim Digital Marketing Professional
Hej, I’m Max! ✌️
With over nine years of experience, I craft data-driven strategies that unlock impactful results and maximize performance for brands across diverse industries. My expertise spans strategy, content, and execution, sharpened through successful engagements as an Interim Head of Marketing, managing 7-figure budgets with confidence.
Ready to see your brand reach new heights?
Explore my expertise below.
Unlock the Power of Digital Marketing
Seeking an experienced Senior Digital Marketing Freelancer/Consultant? Look no further.
I combine a keen eye for creativity and storytelling with performance-driven strategies, crafting compelling campaigns that deliver impactful results. Whether your goal is increased sales, leads, or engagement, I’ll navigate the online landscape to achieve it.
Let’s unlock your brand’s potential!
- 9+ years of digital marketing expertise: 9+ years of experience in freelancing, entrepreneurship, agency & commercial (e.g. BMW & Amazon) guiding businesses across industries to success through strategic digital marketing & e-commerce solutions.
- 100% Client Satisfaction Rate in Freelance & Interim Head of Roles: 5+ years exceeding expectations as a freelance Interim Head of Digital Marketing, with a consistent record of happy clients. Results speak louder than words!
- Remote availability; travel optional: Currently based in Australia (until 2024), but fluent in flexibility (100% remote projects worldwide; but travel to Germany is an option too)!
Connecting the Dots in Digital
I’m a Digital Marketing Generalist with a passion for connecting the dots. I craft holistic strategies that connect powerful brand messaging and targeted paid & organic campaigns, delivering measurable results that drive your business forward.
1. Strategy
No matter your business or industry, I start with a rock-solid digital strategy that drives demand, awareness, and conversions, and use the right audience triggers to ensure your message resonates and leads to action.
- Digital Marketing Strategy
- Content Marketing & Social Media Strategy
- Competitor Analysis
- Channel Audits
- Media Planning & Forecasting
- Reportings
2. Content
Strategies need compelling stories. With a a keen eye for aesthetics and a flair for storytelling, I transform your brand values into unique messaging across text, image, and video, fueled by creativity and authenticity.
- Content Planning
- Content Creation (Text)
- Social Media, Website Content & Newsletter Marketing
- Influencer & Creator Management
- Community Management & Engagement
- Social Listening
3. Performance
Understanding your “why” is crucial. I guide your target audience through the sales funnel using the optimal mix of organic and paid channels, turning messages into actionable insights and measurable results.
- Sales Funnel Strategy (part of Digital Marketing Strategy)
- Performance & Growth Management on Meta & Google Ads
- Tracking & Tagging (with 3rd level support)
- Managing external partners
Included Services
Part of the Deal
Leadership
Experience across different industries in senior leadership roles, and managing +15 people.
Coaching
Sparring Partner, Mentor & Coach. Supporting and training team members is part of the deal.
What Clients Say About My Work
Recent Projects
Six years, diverse clients: insurance, cars, groceries, fashion, retail. Now, I’m neck-deep in beer. Why? Intrigued?
Don’t worry, I’m still your marketing Swiss army knife. But for now, let’s explore the hops and barley side of things.
See my project for my long-term client, Schneider Weisse, where I built a Digital Marketing & Social Media Strategy that led to some incredible numbers. > See project
Bold, confident and successful. Schneider Weisse’s Love Beer launch was pure fun. Unpack the successful Social Media Strategy here.
A new website, a brand-new Social Media Strategy and so on. So much to uncover in our product launch for Schneider’s Landbrauerei.